Head of New Verticals

Careers at Eucalyptus · UK - HQ - London

  • Senior
  • Full-time
  • Posted 2026-09-22
  • Confirmed live on 25 September 2026

Apply at Careers at Eucalyptus

Job description

About Eucalyptus

We're on a mission to make good health last a lifetime. More than 1 billion people live with obesity worldwide, driving preventable chronic conditions. We're here to build better long-term care.

Eucalyptus is now part of Hims & Hers, the global leader in personalised health and wellness.

Euc is the company behind Juniper, one of the world's largest weight-management programs combining GLP-1 medication with personalised nutrition, movement support, and clinician-led care from prescribers, nurses, health coaches, pharmacists, and dietitians. Our published clinical research shows that our combined clinical and behavioural approach helps patients lose significantly more weight during their treatment with Juniper by four times.

Our Growth Story:

• Supporting patients living with obesity across our 5 markets

• Received selective NICE endorsement to provide services to the NHS

• Tailored our offering to thousands of patients in Australia, the UK, Germany, Japan and Canada.

About The Role

We're looking for a UK Head of New Verticals to lead the launch and early scaling of new health categories. Reporting to the Director of New Verticals, you'll line-manage a team of Category Leads and own each vertical from inception through to finding product-market fit and reaching £XXM+ ARR.

This is a role for a builder and operator in equal measure: someone who thrives in the space between zero and one, can hold both the strategic and the executional thread, and knows how to bring a team with them. You'll work closely with country managers to ensure global category launches land with consistency, and coordinate across PR, comms, and supply chain to make sure every public launch is ready to perform from day one.

You'll have real autonomy and the chance to shape multiple businesses inside a fast-growing health company. We want someone who is a true bar raiser, setting the standards on category delivery and making sure every service we launch is world class.

You will work closely with product managers, clinical leadership and legal and compliance to ensure our new verticals meet exceptionally high standards.

What You'll Do

• Identify and model the commercial opportunities for each potential new vertical launch. Ensure that there robust alignment on the investment needed to launch a new product or category in the UK, and that the plans are aligned broadly with our global roadmap.

• Work with the category lead, to build the experience end to end. You hold the standards for excellent, pushing all parts of the delivery team to go above and beyond.

• Lead category launches end-to-end: Manage and develop a team of Category Leads, supporting them to take new verticals from early proposition through MVP, market testing, and into initial scale — holding the bar on pace, quality, and commercial rigour throughout.

• Own the path to PMF and £XXM+ ARR: Define what success looks like for each category, set the milestones, and drive the team to hit them — using data and patient feedback to iterate quickly and make smart go/no-go calls.

• Coordinate global launch readiness: Work with country managers across markets to ensure global category launches are aligned on timing, positioning, and operational readiness. Be a critical part of the connective tissue between the UK launch model and international execution.

• Align PR, comms and supply chain: Ensure that public launches of Hims and Hers categories are supported by the right external narrative and operational infrastructure — partnering with comms and supply chain teams to remove blockers and sequence launches well.

• Shape exceptional patient experiences: Partner closely with Product, Medical, Marketing, and Ops to build seamless, intuitive journeys that solve real patient problems — and that meet our high bar for clinical quality.

• Drive commercial strategy at the category level: Own the P&L per vertical, define pricing models and growth levers, and work with the Director of New Verticals to build a clear pathway to long-term sustainability. Work with the S&O leads, and the commercial team, to ensure pricing and discounting strategies are sustainable.

About You

You're a ruthless operator with a builder's instincts — energised by early-stage environments, comfortable with ambiguity, and able to bring structure and momentum to complex launches. You have likely got some experience working in larger organisations, understanding the importance of regular, structured communications to the team. You care deeply about patients and hold yourself to a high bar on quality.

Skills & Experience

• Strong commercial and operational track record (5+ years): You've owned the execution of new products or category launches — from early proposition through to market — and have the scars and wins to prove it.

• Experience in health, D2C or subscription businesses: You understand what it takes to build high-trust patient or customer experiences, and you bring

Prepare for the interview

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