Analytics Senior Executive, GOC

WPP Media · Barranquilla, Colombia; Bogota, Colombia; Medellin, Colombia; Mexico City, Mexico

  • Senior
  • Full-time
  • Posted 2026-07-06
  • Confirmed live on 25 September 2026

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Job description

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

Role Summary and Impact

As part of the Global Operations Centre (GOC), you will work closely with teams across the United States, Europe, and Asia to deliver high-impact solutions in a collaborative, multicultural environment. We are looking for a Senior Analyst who will:

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Quantify and measure the success of marketing and advertising executions, transforming data into insights that enable MFG teams to improve and innovate the work delivered to clients.

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Manage the full marketing data lifecycle, including data collection, cleaning, analysis, and validation.

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Analyze advertising campaign performance and communicate actionable insights generated through data analysis.

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Share analytical communication and data storytelling best practices with internal teams.

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Build knowledge across different practices to tailor insights and recommendations to specific business and client needs.

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Support the broader Analytics team in implementing and maintaining measurement tools and solutions.

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Transform complex data into clear and visually compelling presentations.

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Proactively identify and resolve program and project issues, escalating them appropriately when necessary.

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Stay current on MFG’s product offerings and understand how they influence analytics and measurement.

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Support occasional communication with vendors and clients.

Skills and Experience

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Bachelor’s degree in Analytics, Technology, Marketing, Advertising, or a related field, with a 3.0 GPA or equivalent professional experience.

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C1 English proficiency or equivalent, with the ability to communicate effectively in professional environments.

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2+ years of professional experience in a marketing analytics-based role.

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Proficiency in Excel and PowerPoint, with professional experience using Google Workspace required.

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Experience or exposure to the measurement of both Brand and Direct Response marketing campaigns.

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Strong project management skills.

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Strong verbal and written communication skills, with the ability to present insights and recommendations clearly.

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Strong attention to detail and the ability to manage multiple tasks simultaneously.

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Ability to remain highly organized and efficient while working under pressure.

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A natural affinity for numbers and data, with a passion for using data to solve business problems.

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Experience with generative AI tools such as Gemini and ChatGPT is a plus.

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Experience with programming languages such as R, SQL, and Python is a plus.

Life at WPP Media & Benefits

Our passion for shaping the next era of media is powered by our commitment to Be Extraordinary, investing in our employees to inspire transformational creativity. We also Lead Optimistically, firmly believing in and Championing Growth and Development for every individual. This commitment allows WPP Media employees to leverage the extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections, and learn at the cutting edge of marketing and advertising.

We Create an Open environment built on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens when we're together, fostering creativity, collaboration, and connection in this open and supportive environment. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Please note that while our philosophy is the same across WPP, benefits may vary by office/country.

This position is available in a Remote or Hybrid Work Modality and must be performed from any location within Mexico o

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