Martech Solutions Architect - AEP

VML · Toronto, Ontario, Canada

  • Senior
  • Full-time
  • Posted 2026-06-05
  • Confirmed live on 25 September 2026

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Job description

Who We Are

VML is a global creative company that combines brand experience, customer experience, and commerce to create connected brands that drive growth. Guided by a Human First philosophy, VML is known for its innovative work for brands and consistently ranks among the world’s leading creative companies, including the WARC Creative 100. VML’s global network spans 55+ markets with principal offices in Buenos Aires, Kansas City, London, New York, São Paulo, Shanghai and Singapore.

VML is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel.

For more information, please visit www.vml.com and follow along on  LinkedIn #WeAreVML.

Do you want to strategically design and architect comprehensive technical solutions that integrate multiple marketing technologies to create cohesive, hyper-personalized customer journeys for some of the world's largest brands? Are you driven by transforming complex business needs into innovative, scalable, and future-proof solutions across leading CRM and marketing automation platforms? Then you might be just the Solutions Architect we’re looking for!

What will your day look like?

As our new Solutions Architect -specialising in adobe campaign, you will be responsible for supervising the architecture of full solutions, including all products used within a marketing cloud and related integrations. You will act as a strategic technical leader, working closely with stakeholders to understand complex business needs and develop technical documentation and solutions that align with those needs across multiple marketing technologies. Your role will involve ensuring data consistency, accuracy, and compliance with data privacy regulations across integrated systems.

More specifically, you will:

• Strategically design and architect blueprints for projects that involve one or more products within a single marketing cloud (adobe), always maximizing marketing effectiveness and efficiency.

• Design data integrations between different marketing technologies, ensuring data is consistent, accurate, and complies with data privacy regulations across systems.

• Evaluate new technologies and tools to determine their potential impact on existing systems and provide strategic recommendations.

• Design solutions that enable data to be analyzed across multiple marketing technologies, providing actionable insights.

• Ensure that technical solutions are properly utilized together, leveraging the unique capabilities from each platform and ensuring configurations address specific business requirements in accordance with the client strategy.

• Manage data & system governance and integrations for the corresponding marketing cloud, ensuring the future-proofing of products and operations in scope.

• Propose ideas for improving or optimizing existing integrated marketing solutions, including the utilization of new features and modules.

• Ensure solutions adhere to data security standards, privacy regulations (such as GDPR and CCPA), and company policies.

• Solve complex challenges that involve multiple products, focusing on scalability and performance, with a client-minded approach.

• Identify and resolve technical issues that may arise within the marketing technology ecosystem, often acting as a point of escalation for complex problems.

• Collaborate with different client departments to understand their goals, challenges, and processes, and translate these requirements into technical solutions that apply across multiple products.

• Identify opportunities for system enhancements, staying aware of the latest MarTech trends (per industry) to continuously drive innovation.

• Elaborate architecture solutions and diagrams for covering complex client use cases.

• Build impact assessments to identify the feasibility of certain solutions and measure improvement uplift.

• Design and operationalize batch, stream, and real-time data integrations.

Who are you going to work with?

You join the technical leadership team, collaborating closely with Architects, Developers, and Technical Project Managers within our 100+ strong technical department. You will also work extensively with account teams, Data Specialists, and our clients’ technical leadership, acting as a key technical liaison.

We value room for diversity, and you will get a chance to put a personal touch on your daily tasks while developing your professional skillset. We are proud of our multicultural environment and easy-going, dynamic atmosphere where we not only work together – we are great at having fun as well.

What do you bring to the table?

As a person, you are a strategic thinker, a proactive problem-solver, and an influential communicator who can articulate complex technical concepts to both technical and non-

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