Growth Lead

VML · Luxembourg, Luxembourg District, Luxembourg

  • Senior
  • Full-time
  • Posted 2026-05-12
  • Confirmed live on 25 September 2026

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Job description

Who We Are

VML is a global creative company that combines brand experience, customer experience, and commerce to create connected brands that drive growth. Guided by a Human First philosophy, VML is known for its innovative work for brands and consistently ranks among the world’s leading creative companies, including the WARC Creative 100. VML’s global network spans 55+ markets with principal offices in Buenos Aires, Kansas City, London, New York, São Paulo, Shanghai and Singapore.

VML is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel.

For more information, please visit www.vml.com and follow along on  LinkedIn #WeAreVML.

VML Luxembourg

VML Luxembourg is one of the leading Amazon consulting agencies in Europe. Offering 360° services for Amazon, we have a diverse range of products and services in various sectors to ensure long-term sales growth, ranging from creating multilingual content and listings to all aspects of advertising, including sales promotion, PPC and programmatic campaigns. We are part of WPP, the world’s largest digital media agency, and manage WPP’s European Center of Excellence for Amazon (ACE) dedicated to maximising performance, driving sales and building brands on the Amazon platform.

The opportunity:

We are seeking a dynamic and experienced Growth Lead for the UK reporting to the Head of Commerce Capability Growth, EMEA. This role is hyper targeted on driving growth on Marketplaces & wider commerce both with exisiting and net new clients. This dynamic lead will be at the forefront of driving sales revenue for VML, building broader client engagements, and will advance the adoption of connected commerce capabilities in the UK. Given the matrix style of Commerce, this role will operate and act as a bridge between client,commercial & creative when developing our Marketplace & wider commerce capability. This role will be pivotal in shaping and delivering the vision for connected brands through VML, with a focus on capability building, collaboration, and market enablement to achieve transformative growth.

What you’ll be doing:

• Strategic Growth Planning and Execution – Existing clients- Enhance and unlock

• Own the strategy and execution for organic growth opportunities across the UK, driving 10% year-on-year (YoY) growth with our top 12 clients through enhanced capabilities and market enablement.

• Lead the deployment of our marketplace offer in the UK

• Support the acceleration of EMEA, and build into the community of practice.

• Achieve an additional 10% YoY growth across EMEA by supporting clients on pitches and expanding capabilities.

• Strategic Growth Planning and Execution – Net New – Land & expand

• Develop & own the strategy and execution for net new growth opportunities across the UK – co-ordinate with the EMEA growth lead to maximise potential.

• Identify, who, how, when and where to target new client opportunities

• Drive, push and unlock our outreach to secure new leads and manage through to conversion.

• Secure +20% revenue growth for the EMEA marketplace engine in the market through net new opportunities.

• Maximise the marketplace engine

• Streamline the marketplace offering , supporting the Head of commerce to identify new capability opportunities and in refining the sellable service wheel to deploy and scale across markets.

• Generate $2m in additional marketplace revenue in 2025 across content, retail media, retail readiness, consulting, and dashboarding.

• Support on pitches and growth – both inside and outside WPP / VML.

• Community of Practice Development:

• Support in the roll out and material for best-in-class, consistent practice across EMEA by the end of 2025.

• Support in building a thriving community of practice across the region, hosting monthly and quarterly forums for collaboration and knowledge sharing.

• Client and Market Leadership:

• Act as a growth leader for Commerce in the UK, working cross-functionally across BUs to driving strategic engagements with organic clients while leading expansion into new client opportunities.

• Focus on creating connected commerce solutions that align with client needs, competitive trends, and emerging market opportunities.

• Provide thought leadership on commerce in the form of POVs and panel/speaking events.

What we want from you:

• Bachelor’s degree in Marketing, Business,

• A minimum of 7 years of experience in commerce, marketing, or capability growth roles, ideally within an agency or consulting environment.

• Proven track record in achieving YoY growth through client engagement and capability building.

• Deep understanding of digital commerce, marketplace dynamics, and marketing trends.

• Exceptional strategic thinking and execution skills with a cl

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