Sales Development Representative, San Francisco

Cresta · San Francisco, United, States (Hybrid)

  • Junior
  • Full-time
  • $96,000 – $125,000
  • Posted 2026-01-09
  • Confirmed live on 25 September 2026

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Job description

Cresta unlocks the true potential of the customer experience, turning every conversation into a competitive advantage. Cresta’s unified AI platform combines conversational AI agents, real-time human agent augmentation, and comprehensive conversation intelligence to drive revenue and efficiency gains across every channel. The world’s leading companies, including United Airlines, Cox Communications, and Marriott, use Cresta to power world-class customer experiences every day.

Born from the Stanford AI Lab, Cresta has raised more than $270 million from the world’s leading investors, including a16z, Greylock, and Sequoia. Cresta’s leadership includes some of the leading minds in AI today. Our CEO, Ping Wu, founded and led Google's Contact Center AI and Vertex AI platforms before joining Cresta to build the future of AI-driven customer experiences.

Over the next few years, AI is going to redefine how people all over the world interact with businesses every day. Come build that future at Cresta.

About the role:

This role is based in San Francisco and requires in-office presence 2 days per week (Mondays & Wednesdays). This is a non-negotiable part of the role.

Address: 332 Pine floor 6 San Francisco, 94104

As a Sales Development Representative (SDR), you will be responsible for building pipeline through outbound prospecting and inbound qualification. You will help generate qualified leads that result in new business, supporting our scaling efforts and contributing to the success of our team. We are looking for driven professionals with sound business acumen, strong technical aptitude and natural sales instincts to join our fast growing sales organization.

Responsibilities:

• Grow Cresta’s customer list through personalized emails, calls, and creative social media outreach

• Write effective and compelling messaging to engage targeted accounts

• Work closely with Sales and Marketing to plan, strategize, and execute outreach campaigns that help drive revenue growth

• Analyze market research data and develop strategic approaches to raise awareness and generate interest for Cresta

• Partner with account executives to help generate meetings and sales pipeline

• Create and prioritize target account and contact lists

• Conduct high level conversations with executives in prospect accounts

• Achieve monthly quotas of meetings, qualified opportunities, and pipeline generated.

• Assist with drafting sales pitches, presentations, reference material, and other documents as required

Qualifications We Value:

• Bachelor’s degree in Business, Marketing, Communications, or related field

• 1+ years prior sales experience (within a Software/High Tech company highly preferred)

• Ability to work in a time-sensitive and high-volume environment

• Highly competitive personality

• A positive attitude: You’re a team player and you’re resilient in the face of challenges

• Self-starter always looking for ways to do your job better. When you see an opportunity, you jump on it

• Strong organizational skills with ability to effectively prioritize

• Articulate with strong business acumen

• You’re a clear, concise, and compelling storyteller across written, verbal, and visual

Perks & Benefits:

We offer a comprehensive and people-first benefits package to support you at work and in life:

• Comprehensive medical, dental, and vision coverage with plans to fit you and your family

• Flexible PTO to take the time you need, when you need it

• Paid parental leave for all new parents welcoming a new child

• Retirement savings plan to help you plan for the future

• Remote work setup budget to help you create a productive home office

• Monthly wellness and communication stipend to keep you connected and balanced

• In-office meal program and commuter benefits provided for onsite employees

Compensation:

The on-target earnings (OTE) range for this role is $96,000.00–$125,000.00, depending on level and performance.

All hires start as SDR Level 1, with a starting OTE of $96,000.00. Progression through our four-level SDR career path is based on performance, with compensation increasing at each level. High performers can reach the top of the range within ~18 months through promotion.

This role includes variable compensation with accelerators, creating upside above OTE. Total compensation also includes equity and a comprehensive benefits package.

Our use of AI in recruiting: We may use AI tools in our recruiting process, which require human review and oversight. If you have questions about our use of AI or wish to opt out, please contact [email protected] (if you are opting out, please use the subject ‘Opt-Out’ in your email).

Recording & AI transcription: We do not authorize candidates to record or use AI transcription of any interview by phone, notetaker app, AI glasses, or other device. Candidates may request an exception or accommodation for review during the interview process as needed.

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