Director, Field Marketing Americas
Recorded Future · Boston, MA
- Senior
- Full-time
- $167,000 – $234,000
- Posted 2026-06-17
- Confirmed live on 25 September 2026
Job description
With 1,000+ intelligence professionals serving over 1,900 clients worldwide, Recorded Future is the world’s most advanced, and largest, intelligence company!
Recorded Future is seeking a strategic and operationally rigorous Director, Field Marketing, Americas to lead and scale a metrics-driven field marketing organization across North America, Latin America, and Public Sector. This leader will partner closely with Sales, Revenue Operations, and Demand Generation to create regional, territory-based, and account-focused marketing programs that accelerate pipeline creation, improve opportunity progression, and drive measurable revenue impact.
* This role requires working from the Recorded Future office in Boston, MA at least 3 days per week.
What You’ll Do:
Field Marketing Strategy, Execution, & Performance
• Develop and execute a scalable Americas field marketing strategy aligned to corporate revenue goals and the priorities of North America, LATAM, and Public Sector sales teams.
• Build integrated regional and territory marketing plans that support account penetration, opportunity acceleration, customer expansion, and pipeline generation.
• Partner directly with Americas sales leaders and Account Directors to align marketing programs with territory plans, target accounts, and whitespace opportunities.
• Drive partner-sourced and partner-influenced pipeline by working closely with Sales and the Partner and Alliances organization on shared goals.
• Own the Americas partner marketing calendar and budget, tracking investment against pipeline and revenue impact.
• Set the operating rhythm for field events, executive engagement programs, webinars, partner initiatives, ABM campaigns, and industry activations across commercial and Public Sector markets.
• Establish a data-centric operating model with clear KPIs, dashboards, attribution models, and performance benchmarks.
• Define and operationalize metrics related to pipeline generation, revenue influence, account engagement, territory growth, conversion, pipeline velocity, and campaign ROI.
• Create a culture of accountability where investment decisions and program prioritization are driven by measurable business outcomes.
• Deliver regular business reviews, insights, and recommendations to executive leadership and Americas sales stakeholders.
Cross-Functional Collaboration
• Serve as a strategic partner to North America, LATAM, and Public Sector sales leadership to drive territory development, pipeline generation, and revenue growth.
• Collaborate with Revenue Operations to identify whitespace accounts, underperforming territories, and growth opportunities across the Americas.
• Build repeatable frameworks that enable field marketers to proactively support pipeline creation and opportunity progression within their assigned markets.
• Improve marketing and sales alignment through shared planning, forecasting, and pipeline accountability.
• Partner closely with Demand Generation, Product Marketing, Customer Marketing, Marketing Operations, and Partner Marketing to deliver coordinated go-to-market programs.
• Ensure consistency in messaging, segmentation, campaign execution, attribution, reporting, and funnel visibility while adapting programs to regional and Public Sector market needs.
Team Leadership & Operational Excellence
• Lead, mentor, and develop a high-performing field marketing team supporting North America, LATAM, and Public Sector.
• Design and scale the Americas field marketing organization, including clear regional ownership, responsibilities, and success measures.
• Hire strategically across field and partner marketing functions as the organization grows.
• Drive team performance and development in alignment with company OKRs and defined success metrics.
• Implement best practices for campaign planning, execution, measurement, and post-program analysis.
• Drive operational discipline in budgeting, forecasting, vendor management, and program optimization.
• Foster a culture of innovation, experimentation, accountability, and continuous improvement.
What You’ll Bring:
• 10+ years of B2B marketing experience in the security space, including significant experience leading field marketing teams.
• Proven success supporting enterprise sales organizations and delivering measurable pipeline and revenue impact.
• Experience developing regional marketing strategies across multiple markets, ideally including North America, LATAM, and Public Sector.
• Strong experience building metrics-based marketing frameworks and reporting methodologies.
• Deep understanding of enterprise SaaS, cybersecurity, threat intelligence, or related technology markets.
• Demonstrated ability to influence executive stakeholders and drive cross-functional alignment.
• Experience with ABM, territory planning, partner marketing, and integrated campaign execution.
• Strong analytical and operational mindset with expertise in marketing performance measure
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